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Real Time - yankelovich
News - yankelovich
Bike share riders shun helmets
17 May 2012, 11:50 am
A new study published in the Annals of Emergency Medicine shows that only one in five bike share riders had a helmet on her head. With bike share programs on the rise, this low ratio of helmet use may make for an increase in bike related injury and death. Researchers from Beth Israel Deaconess Medical Center observed more than 3,000 bicyclists in Boston and Washington, DC, and found that bike ...
The Dictator sparks new wave of armoured chic
12 May 2012, 10:08 am
When Sacha Baron Cohen arrived at the London premiere of his latest movie, The Dictator, on Thursday, his driver wasn't just any old chauffeur, he was a former KGB officer and sniper in Afghanistan for the old Soviet Union army.
World - yankelovich
Our Love-Hate Relationship With Advertising - Patch
21 May 2012, 6:54 pm
(Can you say pop-up ad?) According to the groundbreaking Consumer Resistance Study conducted by yankelovich years ago, nearly 70 percent of all consumers "are interested in products and services that would help them skip or block marketing."
Bike share riders shun helmets - BikeRadar.com
18 May 2012, 1:11 am
The findings also suggest that helmet usage nationwide has not increased much in the past decade. According to a yankelovich Partners Survey that was conducted by McDonald's and the U.S. Consumer Product Safety Commission in April of 1999, only about half ...
The Dictator sparks new wave of armoured chic - The Age
12 May 2012, 9:03 am
The Riga-based owner of Dartz Motorz Company, 45-year-old Leonard yankelovich, says his armoured vehicle manufacturing business teems with employees who are former Soviet soldiers. ''We're all friends from way back,'' yankelovich says. ''I used to be an ...
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